Economics/Geekonomics

Thoughts on future media models, and freeness.

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Right now on the internet there's a lot of discussion on the book "Free", a book exploring, well, the impact of freeness (and the internet's way of delivering it) on business models.  I've not read it yet, I probably should, if only to know where I'm going to fall on what appears to be a lot of inevitable arguments.

The discussions have made me speculate on the future of media – because media is a repository of geeky jobs.  Comics, books, reviews, games, etc.  What does free mean to us in such industries – or those of us who want to go into them.  I will attempt to keep my thoughts somewhat above the level of "ramble".

So imagine you're going online to provide some media – a game, a comic, an online novel delivered in snippets, etc.  You're going to do free because Free gets attention and there's a lot of competition.  Here's what I think it means for you, the professional geek

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What DO people want from us Progeeks?

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Part of a career is figuring out what you can deliver, what people want/need, and then, well, delivering it.

In an age of changing technology, changing media and changing everything, it's hard to KNOW what people want.  As of the last five years or so I think technology's impact has been especially prominent in changing markets, job, and product – but I don't think what people want has exactly changed.  It's actually more obvious – it's just not always want we expect.

So, what is it people are looking for in their products/services/etc.?  Especially things we professional geeks like to work on and deliver?

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Too Big To Fail: The Geeky Version

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 companies seem to be veering into their own version of "too big to fail."

That's not to say these companies are economically mismanaged messes, the result of pathetic regulation, or their collapse will destroy the world economy.  In fact, all are more reliable, if not far more reliable than many of these botched institutions.  They're too big to fail in that they're so widespread, and have so much potential (realized and unrealized), that they're not going away – and I suspect they rely on this.

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