Book Review: Craft, Inc.

Craft Inc.: Turning your Creative Hobby Into a Business
By Meg Mateo Ilasco

PROS:

  • A mix of business and personal advice on turning a craft hobby into a career.
  • Provides excellent examples from actual successes.
  • Covers a wide variety of ground very well.
  • Extremely artistic layout makes it accessible (and a great gift)

CONS:

  • Occasional digressions can break the flow of the book.
  • Small typefaces may make reading difficult

SUMMARY: A useful, friendly, and information packed guide to turning crafty hobbies into paying business

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Book Review: “Never Eat Alone” by Keith Ferrazzi and Tahl Raz

Never Eat Alone

Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
by Keith Ferrazzi and Tahl Raz

PRO:

  • Easy to read and very personable.
  • Illustrates points with personal stories.
  • Presents both big and small picture views.

CONS:

  • No real major flaws.

SUMMARY: The classic book on networking that is a classic for a reason.  A Must Buy.

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Book Review: “Plug your Book” by Steve Weber

Plug Your Book: Online Book Marketing For Authors
by Steve Weber

ISBN-10: 0977240614
ISBN-13: 978-0977240616

PROS:

  • Covers an incredible amount of information on book promotions.
  • Explains why techniques work.
  • Very little wasted space.
  • Friendly, readable writing

CONS:

  • Focus on social media is has some limits
  • Heavy focus on Amazon – which is understandable.
  • The sheer information density can be overwhelming.

SUMMARY: A must-buy book for people wanting to market books online.

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