I noted a few posts back that many industries, geeky industries, are in transition – or should be. I noted that movie theaters face many challenges, and perhaps even the and of what it means to be a movie theater, or its expansion into something else. I noted publishing is changing. Many, many industries and businesses are in transition, and those in them need to keep up or the changes may well crush them.
So, yes it's important to realize that businesses are changing in this bizarre, wonderful age of technical and media mutation. Yet, if you think about it, media itself is changing. Why should we expect the media to stay the same after all - it relies on technology which is ever-changing, so it's going to change and morph and modify itself.