The presence of the Kno and similar specialty devices and specially-configured general computing device made me think of one thing – "pre-loaded software."
Remember when pre-loaded software was the bane of a new computer? Where a system, no matter how pristine, too often came with assorted programs, tools, and invasive software you'd never planned to use? Now it's a selling point – because people are getting pre-loaded software they want. Which made me think of some other potentials . . .