News Of The Day 8/18/2010

Greece gets worse somehow. Google gets even bigger plans somehow. The HP scandal gets worse somehow. It’s a day of pretty radical stuff, but somehow I compiled it for you!

Career:
Want a fun company? Forget that, says this author, and instead looks at what makes a company viable for your career since ‘fun’ doesn’t necessarily mean ‘will last.’

Getting a job without apply? It’s possible, and Penelope has some great advice. I’ve seen her advice work for people, so pay attention.

Advice for entrepreneurs – ten customers is all that matters and then some.

Economics/Geekonomics/Greekonomics:
Those Greek plans for financial austerity? Not working. It’s looking like a lot of social unrest as well. The lessons I take from this are A) Austerity measures don’t work in situations like this, which is obvious. B) Greece is apparently screwed for the next few years. C) This is going to really affect the Eurozone, unless they work to “isolate” Greece’s impact, which may well happen.

Mobile:
Pizza hut expects half its orders will come from mobile. Sure we geeks love technology and pizza, but I also think this prediction is worth following because of what it means for businesses that take orders – people will expect mobile access. If you’re in development, maybe you’ve just found a niche . . .

Technology:
eCommerce companies may be a smart buy and a smart investment, and that also means smart choices for employment. An excellent article that points out the value and imporance of eCommerce. As I’ve often said, being “in the middle” is a good choice for many careers, and eCommerce is definitely “in the middle” where a lot of money is. Also, frankly, my experience with eCommerce companies is they manage to mix businesslike with some pretty exciting stuff.

Google and Verizon’s tablet will ship on Black Friday. More juicy details here. Are you ready if you’re in retail, a developmet, etc.?

Google has plans for a Chrome web store with HTML5 apps. So the browser is now an app delivery and support tool – another operating system (which it’s been meandering towards since the Netflix days). Google is pushing that all the way – which makes me wonder how this intersects with it’s Chrome and Android strategies (pretty much I figure “universal” – one stop shopping no matter your device). New store, new tablets coming out – seems like a full frontal assault on everyone else, or at least a massive dilution strategy.

(What intrigues me about this though is that Google’s apps MIGHT be something that could be run in other compliant browsers – I’m a bit fuzzy on the technical underpinnings here, but it sounds like they could be easily converted or made relatively universal. If google makes a universal app format (or container for other browsers) that could really shake things up).

We haven’t talked about the whole Fisher/Hurd HP mess, but it appears to get worse. I bring it up – reluctantly – as its continuing play indicates two lessons for progeeks. One, tech companies are big enough and visible enough for things like this to get big play in the media. Two, that when it does, it can be all over the net very quickly and in a very damaging way.

Video:
Hollywood worried about Google TV. Duh. Between the use of the internet and Google’s ominpresence, and their inability to keep up, they’re worried indeed.

Video Games:
Changes at Cryptic Studios: chief creative Officer Bill Roper takes off. Wonder what finding a replacement means for the company, the people there, and employment opportunities . . .

Realtime Worlds has layoffs, and Activision goes into recruiting drive. That intrigues me as it sounds like Activision has an aggressive recruiting strategy to get the right people . . . might be a good sign for you to send a resume. It also is a reminder of how recruiting is pretty competitive – even in a tough economic situation the right people can be hard to find.

Zynga launches the beta for it’s first international title. It’s a poker game so I figure they’re playing it safe and trying otu some new technology. They’re still moving forward . . . and I think the success of this and the next efforts will be important for how they design their next efforts, so if you’re interested in the social game sphere, pay attention.

Grashopper Manufacture and Digital Reality team up – One of the weirdest studios and one of the oldest studios pair up? I’m not sure what they’re up to but you got my attention.

Writing:
A look back at how Edgar Rice Burroughs and his influential Mars series.

The classic ‘Choose-your-own-adventure’ books appear to be coming to iPhone

QUESTION OF THE DAY: Can Google’s strategy for Chrome be extended to other browsers?

Steven Savage

Go Farther: Date Sim Redux

Tamara had mentioned to me that if you're going to have a Scott Pilgrim game that's a beat-em-up, you should also add another appropriate game – DateSim.

This made me think that, indeed, there's many properties that could benefit from DateSims as I mentioned before.  I'd love to see the Venture Brothers get a DateSim of the supervillain characters (who often have complex romantic lives).  You could do one with Legion of Superheroes, the superhero soap opera.  DateSims, could be everywhere . . .

 . . . except right now it seems they're already starting to make their way into the RPG Genre.  Yep, the DateSim snuck in under our noses.

Read more

News Of The Day 8/17/2010

Less green for green, virtual goods wil put you in the black, and EA is true blue to the Kinect! It's a colorful day in must-read geek career news!

Career:
Where will the jobs be? Fan To Pro crush object Richard Florida gives you his data, and most of it is unsurprising (though I didn't expect some of the growth in western Arizona). More to think about as you consider the ideal place to live and work.

Economics/Geekonomics:
Deutsche Bank doesn't consider the US a reliable place for climate investment like greentech. This could mean loosing the US some job opportunities as well. Green means green people . . .

A painful but important look at unemployment, the economy, and suicide. Painful, but important so you can grasp the personal suffering of people in the economic downturn. As I've noted before – put up people you know looking for work.

Man, it sounds like leading a Think Tank is a seriously lucrative gig.

Location:
io9 looks at the potential for massive urbanization in China and India. Mega-megaregions?

Toronto is looking to increase arts spending. Again the city shows it's geek/creative class cred.

Comics:
Archie is back with some unusual writing (alternate timelines?), a more brand-focused magazine, and more. Sounds like a serious effort to re-work a beloved, but at times stagnant, icon. I'm most interested in this as a form of brand management, which suggests a more Disney-esque approach to the property – and may be further imitated if successful.

Social Media:
Branded Virtual goods to grow 113% in the next 3 years according to one report. I think there's something to this as I'm noticing more trends to leverage branding in media recently.

Technology:
6 reasons Flash isn't going away. Some counterpoints to the usual narrative.

Video:
Timeshifting technology, like DVRs and internet sites, is now used by a majority of people. Big demographic change, and this trend means peoples expectations of technology are changing – and content providers need to deliver. Some things to think about – I think the DRM advantage of Flash may be an often-unthought-of advantage for some companies.

Video Games:
EA is planning to support Microsoft's Kinetc in some of their games – Specicially the "Sports Active 2" and the "Harry Potter Dealthy Hallows part 1" (which being more FPS like may fit it. Still feeling this is a bit faddish, but it may give Kinect some momentum.

Zynga continues to expand with the purchase of Conduit Labs. Not only noteworthy for their continued expansion, but this keeps expanding the Zynga georgraphic footprint, which in turn makes recruiting easier.

QUESTION OF THE DAY: What companies are best positioned to take advantages of branded personal goods?

– Steven Savage