How Blogging DOESN’T Help Your Career

(The Roundup Of This Series is here).

So I’ve just spent about three months writing about how blogging helps your career.  I hope it was informative, inspiring, and at let me try out using more metaphorical writing techniques.

But there’s also the question – when does blogging NOT help your career?  There may be times, ways, things, and mistakes you can make that are actually bad for you.  Based on my experiences, I want to share this with you in the interest of fairness.

This may not mean you shouldn’t blog – but it does mean you might want to take some precautions to avoid problems.  This may not mean you won’t blog, but may mean it’s not going to help your career.  You have to assess risks and results.

So when does blogging not help or can even damage your career?

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Running a KickStarter Part 2

(More from guest columnist Hannah Lipsky of Chaotic Shiny!  She just finished her Kickstarter from this post, and is going to tell us what we learned).

One third. That’s the magical number that represents the biggest thing I learned about running a successful KickStarter campaign. One third.

One third is the portion of my backers that found my project via KickStarter. The rest – well over a hundred people – found my project via other means.

Why is this such a big deal? Because KickStarter is sometimes considered an “if you build it, they will come” type of platform. Create a slick-looking project, make a spiffy video, carefully calibrate your rewards levels, launch the project, and then sit back and watch the pledges roll in. Post an update now and then to keep your backers in the loop.

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How Blogging Helps Your Career #12 – The Garden

(The roundup for the “How Blogging Helps Your Career Series” is here)

Last week I wrote about how you could use your blog as a rough draft for your work.  It’s a pretty great way to try things out and find out what works.

The flip side of this is in that many cases your blog already has a lot of great material.  This of course,is because your awesome, or at least because I assume you are, run with it.

Think of all the material you made as part of regular blogging.  Think of the posts, analyses, and charts.  Think of what you can do with that.  Think for a minute about how much you may have forgotten, or how much you did.

You’re out there planting seeds all the time, almost haphazardly.  Any one of those can grow into a book or a class.  A lot of them could be bundled together in a publication.

Your blog is a garden.

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