Is Everything an App?

iPhone Apps.  Android Apps.  Google TV will have Apps.  It seems everything is becoming an App.

Now I'm all for some interesting slang, but I think what we're seeing is something deeper here.

An "App" of course is short for Application, such as a Word Processor, only it seems the term is broadening.  You can turn your book into an App, you can make an App that's a game, you can make an App that interfaces with Social Media services.  It seems that the "App" really is a term for "something specific you do on a piece of technology."

I think this is great because it actually brings out an important truth about our media and our technologies – they're about doing things and getting information.  It's all Apps.

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