Minecraft And Successful Media

Last column I posted more only theory that the social elements of a media, the ability for people to connect with others via that media, were a major factor in its success.  This element of success was more important than originality and other factors due to the nature of human socialization – we want to connect with others first and foremost.  Building on this theory of "socialization-driven media popularity," I want to explore what I consider a prime example of it:  Minecraft.

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