OK, so maybe a recruiter gets out a really good job posting. They may have written it themselves, had someone else do it, had a team effort, whatever. Either way it stands out from the bland, bullet-pointed nightmare of most job postings.
Then it doesn’t work.
See, here’s a terrible irony, a job posting that is well-written, clear, concise, perfect can still fail colossally – and you may not know why.