Culture

Speculation on ‘Content Farms’

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And what's the word in media today my fellow geeks? Two words actually, "Content Farms".

Yes, suddenly Content Farms are in the news, in the wake of AOL's acquisition of the Huffington Post (and AOLs own strategies), search engine loading, and more. I'm concerned that "Content Farm" is going to become a big new buzzword–so in short I'm concerned about how people are concerned.

Don't get me wrong, Content Farming in its worst manifestations is pretty freaking annoying. I understand the need to generate content (after all I'm a content myself), and I do believe some companies, industries, and so forth may go too far. Making low-quality or no-quality content just to get hits and drive up advertising is something I have a problem with.

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What We Want In Computers Is What We Want In Games

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Some time ago I wrote an essay that what people wanted in their computers was what they wanted in their neighborhoods: simple, accessible, clear. It was a strange essay, but one I think that made a point about how we often want similar things in seemly different and unrelated situations and technologies. It won't surprise you that I have another strange metaphor to yank out of the air and explore: that what we want in games is what we want in our technologies these days.

Let me back up for moment. Lately I've been trying to understand some of the trends in gaming, because frankly they don't make a lot of sense. We have an onslaught of casual games. We have vastly successful and complex MMOs. We have gaming appearing on every conceivable platform. I've wanted to get a grasp of these trends: and I think I have.

My take? That trends in computing and trends in gaming reflecting overall trend in culture and technology.

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Many Platforms, Many Choices: Gaming and Socialization

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I've been talking a lot about the role of socialization in media in the last few weeks.  I came to the conclusion that the social connection we get is usually more important than traits like originality (or at times, familiarity).  I based my theories off my various readings (such as Starstruck's theories on socializing), watching the phenomena, and pure intuition, and I believe in an abstract way, I really did hit on something.

My experience became less abstract recently, in a way that I think further confirms my basic theory: the ability to experience social ties with a media is a major part of what we choose.

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