Media

Hulu Not Requiring A Cable Subscription – Yet

by

OK this is a rumor, and it sounds like it’s not happening/not for awhile, but there was talk of Hulu requiring a cable subscription.

This popped up yesterday, and after an initial clarification, it looks like the oft-discussed idea would mean a delay getting content. It also doesn’t sound like it has a lot of support.

I want to call this out if for nothing else so people keep an eye on this possibility. A few thoughts:

  • As a cable-cutter this is not going to get me to use cable, it’s going to piss me off. I don’t see it as a way to rope in hardcore cable cutters.
  • This could get people to stop trying the service or get less interested in it – which may be a way to kill it off.
  • I see attempts to do this could fragment the Hulu backers.
  • Attempts to do this also might lead to competitors to leap in. If you want to be a competitor or work with one, pay attention.
  • Attempts to do this might also lead to all sorts of lovely legal complications and issues. If you’r in geek law, keep an eye out.
  • Any competitors who leap in would already have their own services for streaming . . . say, Netflix or OnLive . . .
  • Note a big idea is to make it so you can only see shows after 30 days if you have no subscription.  That plays to the one and only thing the content companies have – access/immediacy.

I’m still watching this, but I’m not sure we’ll see any motion for awhile.

– Steven Savage

A Roundup Of Musical Passings

by

Music is only intermittently covered here (the whole HoloPac thing was our first in awhile), but I didn’t realize that we had a week where we lost so many people from the music industry.

  • Dick Clark – Who needs no introduction.
  • Greg Ham – Of “Men At Work”
  • Levon Helm – Of “The Band.”
  • Jim Marshall – Who gave us the Marshall amp
  • Bert Wheedon – The man that gave us a lot of guitar lesson books (that infuenced many a musician).

Just a quick roundup so we can remember.

– Steven Savage

 

Holograms, Personalities, And New Awareness?

by

So the Tupac Hologram is getting plenty of attention as well as some menage. This is causing people to notice Hatsune Miku, Japan’s Holo-pop princess who’s being doing this so long she’s old by hologram standards. Also, she does not feel Obi-Wan Kenobi IS her only hope.

Some time ago I wrote a series of columns on the viability of virtual stars. I stand by this fact and the article above notes the phenomena and some advantages.

Most telling is the comment in the above Daily Beast article about virtual stars that they don’t age, get old, have scandals, etc. They’re pure entertainment mixed with a strange kind of purity overall. Hatsune Miku will not die, or OD, or get into a scandal, or even age. There’s something people will doubtlessly find refreshing.

The use of Tupac in a hologram, a man who died an unpleasant death, further reinforces that divide. Though I’m sure his many fans were thrilled to see him “resurrected”, this technical incarnation also reinforces the gap between real stars and entirely virtual ones. Also, I think some people may find the “resurrection” a bit creepy.

However, Tupac’s holographic return is bringing new attention to Virtual Stars, and I’d like to add some additional analysis.

  • This is getting increased attention for Japanese virtual stars, so I’d pay attention and see if increases interest further.
  • In addition, the resurrection of such a popular singer may increase interest in other “holoncarnations” of stars or the creation of “native” holo-singers.
  • The technology certainly remains viable to create virtual stars, and social media’s increasing relevance means its easier to create fast viral marketing and recognition. Attempts to make new stars can take off quickly (as witnessed by the Tupac hologram).
  • The fact they can be created quickly could appeal in this world of ever-increasing short-term thinking and desire for quick results.

Tupac is back? He may well be just the start.

– Steven Savage