Media

Speculation on ‘Content Farms’

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And what's the word in media today my fellow geeks? Two words actually, "Content Farms".

Yes, suddenly Content Farms are in the news, in the wake of AOL's acquisition of the Huffington Post (and AOLs own strategies), search engine loading, and more. I'm concerned that "Content Farm" is going to become a big new buzzword–so in short I'm concerned about how people are concerned.

Don't get me wrong, Content Farming in its worst manifestations is pretty freaking annoying. I understand the need to generate content (after all I'm a content myself), and I do believe some companies, industries, and so forth may go too far. Making low-quality or no-quality content just to get hits and drive up advertising is something I have a problem with.

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Ecosystems: One Of The Next Big Things

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So as the smoke clears from the Microsoft-Nokia deal, one word stands out – Ecosystem.  Microsoft and Nokia outright discussed of creating an Ecosystem of technology in the mobile space.

"Plans for a broad strategic partnership with Microsoft to build a new global mobile ecosystem; Windows Phone would serve as Nokia’s primary smartphone platform."

This doesn't surprise me in the least.  The reason for my lack of shock is that the importance and interest in building technical ecosystems of products has been building for awhile.  It's been heading this direction for years -  several companies bilding ecosystems of products and services.

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Books As History: Your New Sales Tool?

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So as we all know eBooks are selling like crazy.  Right now as we can read ebooks on multiple formats, on multiple devices, and save money, it's not surprising.  These eBook sales also bring up the usual question of what happens to print media (you know the one that comes up every few months)

As much as I love my Kindle and eBooks, I admit part of me wonders about the role permanence of the printed word.  A book can last.  A book can be read without a battery charger or a when locked out of an account.  A book is a record without strings attached.

So I'd like to postulate something that both sells more physical books and helps people appreciate them – something that may help you authors out there get your hard copies into people's hands.

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