Book Update 2/22/2010

OK the latest update of the book:

  • I had to reset the layout – again – because I found some issues with PDF conversion.
  • The cover was tweaked slightly.
  • I have ordered a test copy.  I already found some layout/paging errors before it even shipped, so live and learn.

What I've learned:

  • Go over proofs very, very carefully.
  • Pay attention to any alerts from your word processor.
  • Pixelmator for Mac is a good, cheap Photoshop substitute.
  • Doing cover and layout work at the end was a lousy idea.  This is probably best done during a book's writing/production to both help you plan ahead and act as a break.  Put together they are frustrating.

The book still looks like it'll be out late March/early April, on Lulu, and the available through other outlets 4-8 weeks after that.

– Steven Savage

The Tribes Of Gadgets

My wife has an Android.  My co-workers have iPhones.  I'm a recent Mac convert.  These issues and more come up in discussions among people, in banter, and on serious work subjects.

In each case, I begin to notice something about  people as they discuss their smartphone or computer or whatever gadget they use.  There's a tribal feel to it.

People identify with the tech they use.  Android users can swap stories about their experiences.  Mac users trade tips and advice, and even mock the image of Apple users.  Cell phone plans are discussed, printers are rated, and USB brands discussed.

Think of these social groups as Gadget Tribes – or Gadgetribes.

Stand back for a moment and think about the gadgets you use.  Do you identify with them, with other users?  Do you have friends you trade tips with, or forums you hang out on reguarly?  Does the subject come up in conversation when you whip out your DS or your iPhone?

Are you part of any Gadgetribes?

I think what we witness with Gadgetribes is identification with technology that's always been there, but that is far more widespread due to increased use of technology, and deeper due to the power that new technologies bring us.  This use, this depth of power, makes Gadgets unavoidable and desirable for us.  Humanity's social nature of course – and our need to share experience – means we form tribes around our gadgets.

For progeeks, the Gadgetribe phenomena is important:

  • It means that, professionally, if we can identify with others who are part of the same Gadgetribe, we can more easily establish rapport.
  • Being aware of Gadgetribe identification can tell us when we're tuning out others due to their being part of another tribe.
  • Understanding that deep identification can help us understand the loyalty and identification we want products we work on to have.
  • It represents the continuation of the classic identification with technology we've seen in the days of car enthusiasts and the like – but we need to realize its power and depth.
  • We can better understand conflicts and identification that people may have over seemingly trivial matters.

Keep an eye out for Gadgetribes, and you'll see them.

Once you see them, you can ask what it means for you as a progeek.

– Steven Savage

Convention Idea: A focus on failure

The roundup of convention ideas is here.

How to use Photoshop.  How to find an editor.  How to make a portfolio.  Good events at conventions teach us how to do things.

How an author succeeded.  How an artist became famous.  We hear how the successful have achieved their goals when they speak at conventions, when they lecture, when they instruct.

Positivity is all fine and dandy, but let me suggest that, when doing pro-fan events at your convention, you also keep some events to focus on failure.

Yes.  Failure.  What are the ten things not to do to be an author?  What are the five careers that sports fans think make lots of money but don't?  What would professional artists say in a roundtable if asked "what's the dumbest thing you did in your career"?

Having pro-fan events at your con that speak on mistakes, on what to avoid, can actually have a lot of benefits:

  • Done properly – the "I did this wrong, this is why, this is how I fixed it" people can learn how to avoid or fix common mistakes.  Always make sure any panel on failure includes a  how-to-get-over it section.
  • It can defuse dangerous delusions of competence people may have about their idols and successful people.  Knowing how people make mistakes helps people face their own.
  • It makes people able to face their mistakes easier – especially if it's delivered with humor, understanding, and ideas of how to fix mistakes. 
  • It helps people develop sympathy for others who make errors – knowing others fail, acknowledging you fail, let's you accept it in others.
  • It acknowledges that your convention accepts that finding your dream job is hard, and people will view your events for pro-geeks as more realistic and balanced.
  • It gives you new material to work with as opposed to the same-old-same-old.

So go on, embrace failure as a subject at your convention.  Think of the topics you could cover, the laughs people could have, and the different viewpoints you could bring.

A few suggestions:

  • Have professionals speak on their biggest career mistakes.  Especially good in a more casual or roundtable setting.
  • Combine a discussion of the best software for a profession (writing, artist, etc.) with the worst (though you might annoy some people that make the software).  Make it a debate.
  • Have panels on the "X" most common mistakes in "Y" profession; the five worst things artists do, the six biggest mistakes people make getting into video games, etc.
  • Do a roundtable discussion where attendees themselves discuss the mistakes they made.
  • Discuss great historical mistakes relevant to your convention that relate to careers; what's the worst dub in anime (I was on several panels like that), the biggest flub in film releases, the worst-marketed video games, etc.  Make sure lessons learned are clearly called out.

Remember, you want your attendees to be successes in their geeky jobs.  Help them out by introducing them to failure.

– Steven Savage